Creative Content and Social Media Lead

About Plataeon

Plataeon is an evolving premium hospitality and cultural destination in the heart of Athens. Our portfolio includes the Plataeon visitor attractions and food & beverage concepts, alongside the established Pi55 coworking brand and Panellinio Athens Experience Car Services. Together, these form a distinctive collection of hospitality, cultural, community and lifestyle experiences.

As Plataeon grows, we are looking for an experienced, hands-on creative professional with strong editorial instinct and exceptional visual judgement to help shape how Plataeon is seen and experienced.

The Role

This is a senior, hands-on creative role for a natural storyteller with a highly developed visual eye.

You will find and develop stories across our spaces, people, food, culture, events and everyday activity, turning them into content that makes people want to visit, participate and return.

We are looking for someone who notices things: the human moment, visual detail or emerging story that others may walk past. You should be equally comfortable developing an idea, directing people during a shoot, filming on an iPhone or camera, editing a Reel, writing the accompanying copy and exploring how new creative tools can strengthen a story.

The role requires creativity, initiative and the confidence to influence how our brands present themselves.

Key Responsibilities

• Lead the creation of social media photos and videos covering venues, experiences, events, food, products and people.
• Proactively identify stories and content opportunities rather than relying only on planned briefs or content calendars.
• Shoot and edit compelling short-form video for Instagram, TikTok and other digital platforms, using strong pacing and storytelling to evoke emotion, create connection and make people want to experience our brands.
• Build relationships with hosts, chefs, craftspeople and other colleagues, helping them feel natural on camera and bringing their personalities and knowledge into the content.
• Confidently direct people during shoots and provide constructive creative input where food, presentation, spaces or other details could be shown more effectively on camera.
• Develop stories that connect Plataeon’s different venues and experiences into one coherent destination narrative.
• Balance polished photography and film with spontaneous, authentic mobile content while maintaining the standards expected of a premium hospitality brand.
• Develop distinctive, repeatable content formats and series that audiences come to recognise.
• Use AI confidently as part of the creative process, including concept development, visual exploration, storyboarding, editing and, where appropriate, integrating AI-generated elements into storytelling.
• Exercise good judgement about when AI adds value and when authentic photography, film and human storytelling should remain untouched.
• Bring forward new ideas, experiment with formats and continuously look for better ways to tell our stories.
• Plan, publish and manage social content in line with the wider marketing strategy and creative direction.
• Write strong, brand-appropriate captions and social copy in Greek and English.
• Monitor content performance and audience response and use insights to improve future content.
• Work with external photographers, videographers, designers and other creative partners when required.

About You

We are looking for someone with:

• 4–6+ years of relevant experience in social media, content creation or creative brand marketing, ideally within premium hospitality, travel, lifestyle, food, culture or another highly visual consumer brand. Exceptional portfolios will matter more than exact years of experience.
• A strong portfolio demonstrating high-quality photography, video, editing and social storytelling.
• A highly developed visual eye and strong aesthetic judgement, with a clear understanding of the standards expected of premium hospitality and lifestyle brands.
• Strong editorial instinct: you know what is interesting, what is worth filming and how to turn an everyday moment into a story.
• Confidence and curiosity in the use of AI creative tools, with the judgement to integrate AI into visual storytelling where it strengthens the idea or experience.
• An interest in emerging creative technologies and a willingness to experiment without losing sight of brand quality, authenticity or purpose.
• The confidence and initiative to bring forward ideas rather than wait for detailed briefs.
• Strong people and communication skills, with the ability to work comfortably with operational teams, senior management and external creatives.
• Curiosity about hospitality, food, people, history, design, culture and Athens.
• Excellent organisational skills and the ability to manage several projects and priorities at once.
• Fluency in Greek and English.

Desirable

• Experience creating content for hospitality, tourism, cultural or lifestyle brands.
• Experience working across several related brands or venues within one destination.

Professional photography or video equipment is not required. Equipment can be provided depending on production needs.

What We Offer

• The opportunity to help shape the creative identity of a growing premium destination at an important stage of its development.
• A wide range of subjects to work with across hospitality, culture, food, visitor experiences and community spaces.
• Creative freedom to bring forward ideas, test new formats and build distinctive content.
• Private group health insurance.
• Competitive salary package based on skills and experience.

How to Apply

• Please send your CV, with a link to your portfolio or examples of relevant work, together with a one-minute video filmed on your mobile phone. In the video, tell us what interests you about Plataeon and why you think you would be the right person to bring our stories, people and places to life.
• The video does not need to be professionally produced, we want to see how you communicate and get a sense of your personality and creative instinct. Applications submitted without the video will not be considered.
• Please apply here: https://tally.so/r/rjeveo