Channel Marketing Activation Executive - OOH

ABOUT YOUR NEW TEAM

We are a talented and engaged team of more than 1,500 people. Each and every one of us is the secret ingredient of Coca-Cola Tria Epsilon, member of Coca-Cola HBC Group, the world’s largest bottler and partner of The Coca-Cola Company. Our every day mission is to delight our consumers. For the past 55 years we produce in our 6 plants in Greece & Cyprus and deliver to our million consumers a unique 24/7 product portfolio. Our success comes from us working together as one team to make a positive difference for the local communities we serve.

ABOUT YOUR NEW JOB:

We are seeking to recruit a Channel Marketing Activation executive for Out of Home Channels (OOH). The role works on the implementation of Customer & Channel Marketing Plans, continuously monitors categories' and channels' performance and keeps tracking of DME spending while ensuring close cooperation and alignment with customers and other internal departments to secure effective implementation of activities.

YOUR NEW KEY RESPONSIBILITIES:

• Designs, implements and monitors Customer & Channel Annual Plans and makes regular follow-ups
• Implements Category Growth Plans at National & Customer level closely monitors categories & channels performance, and proposes corrective actions
• Ensures successful and on-time activation of brand platforms
• Develops, produces, monitors, and evaluates POP materials to address Customer profile and Channel characteristics based on the company's marketing strategy
• Controls and monitors DME for all activities per plans
• Maintains effective relationships with external customers to secure the implementation of Channel plans
• Develops cross-functional relationships and ensures close cooperation with other departments (Sales, Finance, Procurement) to improve business results
• Designs and executes new innovative activation initiatives in line with the Brands & Channels strategies delivering growth based on the RGM principles

ARE THESE YOUR SECRET INGREDIENTS?

• BSc holder, MSc in relevant field or MBA would be considered a plus
• Fluent English
• Minimum 3 years of experience in Marketing/Sales/Commercial Departments
• Strong leadership presence, persuasive argumentation, and ability to engage.
• Ability to read the bigger picture by understanding the story behind the numbers.
• Strong project management skills with an ownership mindset.
• Entrepreneurial spirit, with a strong drive for results through quick and sound decisions.
• Curiosity to learn more and passion for driving continuous improvement.
• A positive change agent with excellent situational leadership skills.

Our goal is to create the right environment in which all our employees will feel that they belong to a big family and will have the opportunity to be inspired and develop continuously. At Coca-Cola HBC, we are an inclusive employer that thrives on diversity. This means our environment provides equal opportunities for all, regardless of race, color, religion, age, disability, sexual orientation, or gender identity. Join us in nurturing a culture where everyone belongs and contributes to our collective success.