Junior Digital Marketing Manager (Graduate/Career Switcher) (44_CL_52_1)

Responsibilities

– Campaign Execution: Assist in the planning and execution of digital marketing campaigns across various channels such as social media, email, SEO/SEM, and online advertising.

– Content Creation: Help create and manage content for digital platforms, including blog posts, social media updates, and email newsletters. Ensure that all content is on-brand and optimized for search and user engagement.

– Data Analysis: Monitor and report on the performance of digital marketing campaigns. Use analytics tools to track campaign success and ROI, and suggest areas for improvement.

– SEO/SEM: Support search engine optimization and marketing activities, including keyword research, content optimization, and ad campaign management.

– Social Media Management: Assist in managing the company’s social media profiles, planning content calendars, engaging with followers, and analyzing social media performance.

– Email Marketing: Help manage email campaigns from concept through execution, including design, segmentation, testing, and analysis.

– Market Research: Conduct research on market trends, brand audiences, and competitors, helping to inform strategic decisions.

– Collaboration and Coordination: Work closely with other departments (such as sales, product teams, and customer service) to ensure a cohesive and consistent marketing message.

Requirements

Skills:

– Analytical Skills: Strong ability to analyze data and translate insights into actionable marketing strategies.

– Creativity: Ability to generate creative ideas for content and campaigns that engage and convert target audiences.

– Communication Skills: Excellent writing and communication skills for crafting clear and engaging messages.

– Adaptability: Must be able to adapt quickly to changes in digital technology and marketing trends.

– Attention to Detail: Precision in managing campaigns, analyzing data, and adhering to budget constraints.