Category Manager

About Flora Food Group

We offer consumers a compelling choice in four growing categories: butters and spreads, creams, liquids and cheeses. We hold leadership positions in many of the 100 countries we operate in, with iconic brands including Flora, Becel+ProActiv, Blue Band, Country Crock, I Can’t Believe It’s Not Butter, Rama, and Violife, together with our local brands and Professional business.  

Global branded food champion Flora Food Group, offers the next generation of delicious, natural, nutritious food. Our products are more affordable and more sustainable than their dairy equivalents.  

About the position  

Location: Athens, Greece 

Hybrid work

We are looking for a motivated and analytical Category Manager to support the development of category strategies and drive revenue growth initiatives. This role will work closely with senior category management, sales, and marketing teams to ensure our product portfolio meets both customer and consumer needs while optimizing profitability. The ideal candidate will be a proactive thinker, able to leverage data insights to influence category performance and play a key role in delivering pricing, promotion, and assortment strategies through effective revenue growth management.

Key Accountabilities:

• Build Trade Category Plan & support Senior Category Manager in developing and executing category strategies to drive growth and market share.


• Analyze market data, shopper trends, and category performance to inform strategic decisions and identify opportunities for improvement.


• Co-lead category performance (P&L, Net Sales, Profitability, Market shares) & develop pricing and promotion strategies as part of Revenue Growth Management (RGM) to optimize profitability and sales growth.


• Collaborate with sales and marketing teams to develop tailored solutions that meet both retailer and company objectives.


• Interact with Supply chain and manage inventory levels to ensure optimal stock availability.


• Assist in managing product assortment, ensuring optimal shelf placement and alignment with category strategy.


• Conduct competitive analysis to understand market dynamics, consumer behavior, and pricing strategies, making recommendations for adjustments.


• Participate in regular cross-functional meetings to align on category performance, RGM plans, and sales execution.


• Support the preparation of category presentations and reports for internal and external stakeholders.

So, what does it take to be successful in this role? 

• Bachelor’s Degree Marketing, Finance, Business Administration, or any relevant field. Master’s degree will be considered an asset.


• Minimum 2 years of relevant experience in relevant position preferably within FMCG sector.


• Excellent knowledge in Microsoft Office (Excel, PowerPoint).


• Great communication and presentation skills,


• Fluent in English and in Greek.


• Good understanding of business financials and analytical skills.


• Hands-on, entrepreneurial mindset with customer focused attitude.


• Ability to work both independently and as a team member.

What’s next?

If this position sounds interesting, please hit the apply button now!

The deadline to apply is the 1st of November. The first interview will take place on the 4th and 5th of November. 

We understand your resume might not be up to date and recommend that you apply with what you have or your LinkedIn Profile. Flora Food Group is dedicated to building an inclusive and diverse workplace, we understand that you might not meet all the requirements stated in the description, but we encourage you to apply anyway. You might be the right candidate for this role or other roles.  

Flora Food Group is an employer committed to diversity and inclusion in the workplace and equal opportunities for all. We recruit based only on values, qualifications, performance, skills, behaviours, experience, and knowledge. We ensure job advertisements are free from unintentional bias.  

No personal characteristics should be a barrier to joining Flora Food Group. We prohibit discrimination and harassment based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or other personal characteristics.